Sonic Identity for Brands
The sound of
your brand
AI-crafted music that becomes your signature. Delivered to every location. No licensing fees. Unmistakably yours.
01 — About
Every space
has a voice
The music in your spaces shapes how people feel, how long they stay, and what they buy. Yet most businesses leave this to chance — generic playlists, licensing complexity, and sounds that dilute rather than define their brand.
Sonaire creates bespoke sonic identities powered by AI. Music that is uniquely yours, delivered seamlessly to every location, with no PRO licensing fees, no collecting society obligations, and no compromise on quality.
The Evidence
Increase in sales when the right music is played in retail environments.
HUI Research / Soundtrack Your Brand
Stronger brand recognition with a consistent sonic identity across touchpoints.
Kantar / WARC
Of customers stay longer when music matches the brand atmosphere.
Colorado Restaurant Association
02 — Spaces
Designed for spaces
that shape experience
Retail
Where sound meets commerce
From flagship stores to multi-location chains, Sonaire creates a sonic environment that extends your brand identity and drives measurable results.
Hospitality
The invisible detail that guests remember
Hotels and restaurants invest in every sensory detail. Sonaire ensures the soundscape is as carefully curated as the menu, the lighting, and the architecture.
Wellness & Lifestyle
Atmosphere as a service
Spas, galleries, co-working spaces — wherever atmosphere matters, Sonaire provides a continuous, evolving soundscape that never repeats and always resonates.
03 — Approach
Crafted by intelligence,
curated by design
Our AI doesn't replace taste — it amplifies it. We work with your brand team to define your sonic DNA, then our technology brings it to life across every location, every moment.
Define Your Sonic DNA
We collaborate with your brand team to understand your identity, your audience, and the emotions you want to evoke. This becomes the foundation of your unique sound.
AI Composition
Our AI generates original music tailored to your brand profile — endless, non-repeating, and evolving. Every track is original, AI-composed, and royalty-free.
Seamless Delivery
Music is delivered directly to your locations through a simple plug-and-play setup. Always available, always on-brand, no PRO licensing required.
Evolve & Refine
Your sonic identity grows with your brand. Seasonal adjustments, daypart programming, and continuous refinement ensure your sound always feels right.
The Difference
Music without compromise
Traditional background music comes with hidden costs, legal complexity, and generic sound. Sonaire eliminates all of it.
Traditional
- SIAE / ASCAP / BMI fees per location
- Generic playlists, no brand alignment
- Finite catalog, repetitive listening
- Complex multi-party licensing
- Legal risk from non-compliance
Sonaire
- No PRO fees, no collecting societies
- Bespoke sonic identity for your brand
- Infinite, non-repeating compositions
- One subscription, complete simplicity
- 100% original, no licensing required
04 — Plans
Tailored to your scale
Essential
For independent venues seeking a distinctive sound.
- Curated AI radio channels
- Daypart scheduling
- Per-location subscription
- Simple plug-and-play setup
- Standard support
Brand
For multi-location brands building a sonic identity.
- Custom sonic DNA profiling
- Multi-location delivery (up to 100)
- Seasonal & event programming
- Brand consistency dashboard
- Priority support
Enterprise
For organizations requiring a fully bespoke solution.
- Full sonic identity development
- Unlimited locations
- API integration
- Dedicated account team
- Custom SLA & onboarding
For hotels and multi-zone venues, each zone (lobby, restaurant, spa, pool, etc.) counts as one location. All plans include annual contracts with monthly billing.
Sonaire music is AI-generated and does not incorporate copyrighted compositions. No performing rights organization (PRO) or collecting society fees apply to original AI-generated music under current legislation.
05 — Team
The people behind the sound
Samuele Franzini
Business & Strategy
Founder & CEO of Amigdala Partners. Award-winning strategist with experience across Netflix, BMW, Bulgari, Samsung, and Live Nation.
Mattia Bloise
Design & Technology
Technical architect leading the AI and delivery infrastructure. Building the systems that bring sonic identity to life at scale.
Emilio Pozzolini
Music & Sound
Music industry expert and soundtrack composer, overseeing sonic identity design and creative direction. Track record with Ferrari, Maserati, BMW, Vogue, Boffi, and Faber.
Latest Insights
Research & perspectives
06 — Contact
Let's define
your sound
Tell us about your brand and your spaces. We'll show you what your sonic identity could sound like.
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